Kindle 2 parts…

[jrittenhouse]

…valued at$185, for what that’s worth.  Brand new ones cost $360.

Comments

[rmeidaking]

That's about right. Standard markup for any retail item is 100% (that is, buy it for $1, sell it for $2). Jewelry sometimes is a lot higher than that (e.g. buy it for $1, sell it for $5) and women's clothing is the worst (buy it for $1, sell it for $50). Groceries are the lowest; they're often only marking items up 10%, and Loss Leaders are just that: Items they're selling at a loss.

Maybe the general public doesn't know that. They should.

[vee_ecks]

This. And tech/electronic items are sometimes sold as close to the bone as legally allowed, where the company can make up the difference selling buns and ketchup - game consoles are a good example - so consumers get a skewed view of what markup is, generally.

I'm only surprised by this kind of report, generally, because I assumed the physical components probably cost a lot less.

[johnridley]

Wow, that's an extremely low overhead. For a $360 item, I'd expect the parts cost to be well under $100 normally.

[tdanaher]

Now I can see how people won't get the $150 Kindle they wanted. Fair enough.