This pisses me off. Not the concept of tracking people and synthesizing behavior/buying patterns, whatever. That's slightly distasteful, but it doesn't upset me. I'm even interested to some extent by the idea of extrapolating from external cues what people will like. It pisses me off that the jerks that had their movie fortunes read by those
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It's a fun game to play. I don't think they're that good. In fact, I think a good chunk of that article is fake -- considering their website doesn't even exist.
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I haven't gone through the process yet.
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And the idiots who immediately think The Big Lebowski is just a stoner flick were probably also pissed off at The Hudsucker Proxy because that Jennifer Jason Leigh kept talking too gosh-darned fast, for crying out loud.
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Just so you know.
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On the other hand....it still kinda rings false to me. Sorta made up. But what was the writer gonna do with his big story if his chosen synthesists flaked on him....? (Or maybe the folks were plants. I mean, the "experts" got to choose the restaurant.)
(Speaking of synthesists, there's one in Peter Watt's new novel, Blindsight. He's sold me on the character's personality, but not on his synthesis powers yet. It's good stuff so far, anyway.)
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