Jools Lebron’s Viral Catchphrase ‘Very Demure, Very Mindful’ Was Trademarked By Someone Else

[stewie_e]

Jools LeBron, the creator who popularized “demure,” shares she’s unable to launch merch because her viral phrase was already trademarked:

“I wanted this to do so much for my family and provide for my transition and I just feel like I dropped the ball.” pic.twitter.com/FxTVHfb6Lo
- Pop Crave (@PopCrave) August 24, 2024
Jools Lebron’s viral catchphrase

Comments

[automaticpeople]

I read random crap on the Internet a lot (yes, I’m including ontd in that), but things like this make me feel so offline.

[a_files06]

That does suck but everyone id selfish when it comes to money. Sadly some have the ability to jump on things quicker.

I wonder if there is any other way she is able to phrase it that she could trademark that isnt far off?

[greenfairy_87]

I had no idea you could just trademark any two adjectives of your choice

[fruitchews]

Gonna trade mark "I'm feeling ____ and _____." All these second grade teachers and counselors are gonna owe me money every time they print a test!

Tay and Bey who.

[bellwetherr]

tswift has been doing it for years

[lauren901]

So some random dude decided to just trademark demure?

[genbu_no_miko24]

I think the trend was gonna end soon regardless but I do feel for her.

Speaking of memes, HawkTuay girl is already getting dragged for saying she prefers X over traditional news media sources.