Police report filed over creepy ‘Omen’ press campaign

[queenursula]

For #TheFirstOmen, 20th Century sent journalists strange drawings in handwritten envelopes with no explanation. One blogger, who also happens to be running for office, was convinced she’d been targeted by right-wing terrorists and filed a police report https://t.co/9vq7xfD8kI pic.twitter.com/EtRc6zXI4T
- The Hollywood Reporter (@THR) April 13, 2024

Comments

[archersangel]

That was a stupid thing to do. Even more so in this day and age.

[skyler_white_yo]

What a bad idea. They should have put a disclaimer or explanation on it, instead of just a creepy drawing from an anonymous source.

[purrple_267]

Can't get worse than this
https://insightsartist.com/fiat-letter-marketing-campaign/

[genbu_no_miko24]

Lol the “love letter” is more intimidating than romantic!! If that would’ve been me I would’ve been like “oh fuck no” and thrown it in the trash and possible a little paranoid 👀

[pseudonygma]

Seriously!

"I only need to be with you for a couple of minutes [...] I promise you won't forget our little experience together"

Sounds like a passive aggressive threat tbqh.

[aebbel]

This makes my blood boil! So typical of men (who I am assuming are the decision makers behind a campaign like this in the 90s) to believe that women would be flattered by some creepy love notes rather than scared shitless.

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[noodlecookie]

“most people had fun with it.”

Oh well that makes it ok then.

Sidenote I've noticed since more millennials are entering the marketing business that adverts are getting more and more millennial focused and (I say this as a millennial) it's so obvious and always cringe.

[xtinkerbellax]

I'm always like, a bit taken aback by how braindead most advertising is. It's largely painful to watch, esp if they make an attempt at any kind of humor.

[angriest_girl]

That read to me like such an unsympathetic dig too - like MOST people had fun with it, unlike that one person who went sooking to the cops.

What an arse.

[alwayspolaris]

Everything targeted at millennials and gen z is so cringe, because if they did even a bit of research they'd see our generations are highly mistrustful of ads and attempts at relatability. Influencers do unfortunately work and the companies pivoting to partnerships are smart. But still like...we don't have that much money? Focus on Boomers and Gen X. There's more of them and they spend more and more recklessly than we do (on average).