An Examination of Product Placement in Music Videos

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YouTuber Mike's Mic takes a look at the use of product placement in music videos from the likes of Lady Gaga, Nicki Minaj and Lil Nas X, ranging from the subtle to the ridiculous and in your face.

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What's the most blatant product placement you've seen in a music video, ONTD?

Comments

[therearewords]

So often it's American products I don't know of so unless it's something like "Oh, look, it's product X. The only product I allow near my hair!"-script writing, it will fly past me.

[genbu_no_miko24]

Doja’s need to know had that Uber plug for a portion of the video.

In WandaVision there was car driving scene in one of the final episodes that honestly took me out cause it felt like a car commercial. And then recently I did see those car commercial featuring a few characters including wanda.

[milfordacademy]

I just finished the kdrama 'run on' and it is fulllll of product placements, cars, computers, apps, websites, chicken restaurants, it was too damn much

[ext_5435762]

Product placement is not a dealbreaker for me in music videos. In TV shows, however, it completely takes me out. Like with KDramas and Subway, it doesn't flow smoothly at all!

[corruptionoflol]

i expect it in music videos at this point tbh. and sometimes it's pretty funny like the telephone/miracle whip one. all the lingering shots on cars in walking dead were pretty bad though. also when anthony bourdain did commercials for chase and then on his show the camera would focus on his chase card, that one sucked a lot

[alkalinecupcake]

Omg subway in kdramas legit makes me angry!

[bsfan]

I was watch Sixth Sense (variety show not horror film) and they suddenly started eating Subway in the car. It was so random. Apparently Subway is making all kinds of deals in Korea.

[sunshinefun27]

The face mask and massage chair ones in Cdramas and Kdramas kills me. I remember one show where she traveled to the past and somehow had a bunch of face masks in her backpack.