Looking for opinions!

Aug 26, 2013 15:19

Enhance Your Home * Organize Your Life  *  Renew Your Spirit

I think it's a little too touchy-feely with the "spirit" part in there, and it doesn't address office organizing. The website has been moved to wordpress and updated, so if it would help to peek at that, here's a link: www.homesolutionswny.comSo here's a list of some brainstorming ideas ( Read more... )

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Comments 18

halfshellvenus August 26 2013, 19:43:40 UTC
I picked the ones that both reflected your business, but also didn't fade into the background as too similar to something people have heard time and again.

"chaos" will probably not always be apt, though the rest of that slogan is terrific. But I can't think of a less loaded word that covers all of the right meanings! Boy, I'm no help.

I'm glad the business is doing so well, regardless. That's wonderful news!

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nodressrehersal August 27 2013, 00:23:36 UTC
Thanks so much for your feedback. Agreed, chaos isn't always the case, and there's no other word or phrase I can substitute that makes sense. We could take out chaos and say something more like, "We help create order in your life one space at a time." but then it sounds like a slow, tedious process... This is harder than I expected it to be, and I'm nearly all out of business cards!

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mallorys_camera August 26 2013, 20:41:08 UTC
I like "Everything In Its Place." Four words. Very simple.

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nodressrehersal August 27 2013, 00:24:15 UTC
It is simple, and I say it all the time. Hmmm.

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patrick_vecchio August 26 2013, 22:07:31 UTC
The third one is best: It's concise, the items-in-a-series middle part is appealing, and the placement of the most important words ("your life") at the end of the slogan really drives it all home.

The key word in all of this is "organizing." That's your business in the proverbial nutshell. But just two of these proposed slogans have that word. And I prefer "solutions," as opposed to "simplifying."

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nodressrehersal August 27 2013, 00:28:04 UTC
I like the punch of the three-in-a-row phrase, too. Interesting that you like solutions better than simplifying. I wonder if it appeals more to the male perspective, while simplifying seems like more of a female "goal" or if I just made that up.

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patrick_vecchio August 27 2013, 03:11:02 UTC
I like "solutions" because it says "problem fixed," whereas "simplifying" doesn't have the same degree of finality, of accomplishment.

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sahlah August 26 2013, 23:49:05 UTC
Number three is most concise - but I also like some of the language in your mission statement. functional and enjoyable has a lift and positive ring - not just stuff I need to get sorted out.

Congrats of the successful employee. That is big.

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nodressrehersal August 27 2013, 00:18:29 UTC
Thanks for looking at the wording on the website. I'm thinking of having the mission statement printed on the back of our business cards, because it does seem to be a concise phrase that sums it all up, and not everyone visits the website.

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anita_margarita August 27 2013, 05:04:53 UTC
I don't know what age range you primarily deal with - under 60? Over 70? a mix? - but I think something less new-agey would work best for the older people - and for that matter, with most people. Forget a bumper sticker slogan and say exactly what it is you do.

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nodressrehersal August 27 2013, 14:07:46 UTC
The business cards list what we do in bullet points:

Home & Office Organizing
Downsizing & Move Management
Home Staging

so the purpose of the phrase is more as a tagline than a descriptor, but still needs to be descriptive. Most of our clients are 45-75 which is a fairly big range, so it's tough to come up with a "one phrase fits all" statement. Thanks so much for commenting.

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