Confessions of an Aca-Fan: District 9 (Part One): Can a Bench Be a Transmedia Extension?
It's interesting to me to read about the "viral marketing" approach taken with District 9 and how it "snuck into theaters" according to some reviewers because they weren't targeted by regular marketing as they normally would be. The reason it's so interesting
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Happy Birthday! :)
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I haven't seen an official press release, nothing at TV Shows on DVD or Amazon pre-orders, but at least someone's talking about it. I was beginning to wonder.
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