guerilla marketing

Sep 25, 2009 05:02

We've done plenty of guerilla marketing in this campaign to save the show... bookmarks in books in the sci-fi section of the library, flyers under windshield wipers, stickers everywhere. But I like that kind of thing and I want to do more. So I'm thinking about doing a highway overpass sign for The Sarah Connor Chronicles, like this. But what ( Read more... )

advertising, freaking big push, sarah connor chronicles, finally something new to do, power to the people

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tackdriver56 September 25 2009, 14:57:20 UTC
The site you linked has a "How To" button, for cardboard signs, how to use an overhead projector to make clean large text.
Cardboard is cheap and often free. Old white bed sheets are used sometimes (wrap a string around a rock in each corner to hang it).

In this political season, a sign like this might just be part of the background noise.
Not that THAT would stop YOU. :D

How do people get attention, with a few words, and get the public to read or watch the "rest of the story" on a website?

"Roxy Bisquaint votes: Write in Sarah Connor!"

Your moniker has fewer negative associations than "Schmacky", even though her videos are quite compelling.

Any other distinctive phrase that could drag Google searchers to consider our show?

How about the most recent date code for Judgement Day (what is it now?), and then we each post it to our blogs and other fora, with the address of savethescc?

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zanpakto September 25 2009, 18:34:21 UTC
Did they ever 'splain why judgement day didn't happen? I watched T3 but I can't remember.

If you make the signs, you could do a political message in context to the plot of show. Free Sarah with her face. Ziera Corp Sucks. Or just "no fate". "Recycle your Metal" hehehe, please steal that one one from me.

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tackdriver56 September 25 2009, 20:28:47 UTC
"I watched T3 (snip)"
That was your FIRST mistake, JK.

Judgement Day was delayed after Sarah showed Miles Dyson the error of his ways, and he helped the Connors and Uncle Bob terminate Cyberdyne's developement of Skynet tech from the T1 terminator parts.

In the universe of TSCC, AI technology has reached the "tipping point", or critical mass, where the technology has become sufficiently widespread that self-aware AI has sprung up from several different places: a traffic control system, a chess program, Danny Dyson's (science fair?) project.

John Henry is supposed to be a properly raised "good AI" to protect humanity against the "enfants terribles".

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zanpakto September 25 2009, 22:40:54 UTC
Ah, but In my mind I still placed blame on T3 for delaying it because they decided to tell the story that way. I see now that events in T3 did not delay the original J-day. Thanks. I got mixed up.

In TSCC everything was going haywire, with multiple AIs, multiple time travels. I can't believe the future war was is ineveitable. I just think they have to track down the right piece and destroy it or train people not to make deadly AIs.

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tackdriver56 September 26 2009, 00:03:10 UTC
Zanpakto wrote: "...track down the right piece and destroy it or train people not to make deadly AIs."
That's like training people not to make nuclear weapons.

We've reached the tipping point.

Too many people are within reach of the threshold.

The genie is out of the bottle.

Pandora's box is open. The only thing remaining in the box is HOPE.

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bobmacpharson September 26 2009, 16:51:57 UTC
It may not be completely inevitable, but there's so many pieces in place it might as well be. Even if the military people responsible were convinced it was a bad idea, there's Skynet itself which seems to have already infected a large number of computers (my assumption was that Kaliba was run by a version of skynet that was sent back from the future to ensure it's own existance). So all that AI needs to do is survive, with a few terminators that can take over a few key military facilities.

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roxybisquaint September 28 2009, 09:38:46 UTC
That's my take on it too. I think SKynet has been busy creating itself through Kaliba. And by sending Fisher back to install that roving back door, the Kaliba AI can insert itself into the defense computers. It no longer needs to wait around to get sold to the military and hooked into the defense system.

Why it hasn't done it yet, I'm not sure, but it's got something to do with John Henry.

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roxybisquaint September 28 2009, 09:32:27 UTC
I just think they have to track down the right piece and destroy it or train people not to make deadly AIs.

Or not kill Andy Goode! Everything went bad after Derek killed him.

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roxybisquaint September 25 2009, 21:08:33 UTC
Yeah I've seen their "How To" section, but there are a few methods to do it and I'm not sure which is the best way to go. I guess painted pieces of cardboard are easiest. My main concern is safety, though. I don't want to do anything can could potentially blow off with a strong enough wind gust and land on someone's windshield. Maybe I need to find a walkway overpass that's fully caged. Not sure that there is one where I want to do this. I'll have to do some recon.

Another thought I had, which is even easier is just to get a sheet of plywood, paint a message on it and lean it up against a road sign. Pull over, set it out there and go. But the overpass sign would be so damn cool. And it would be seen by tens of thousands even if it was taken down after a day.

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tackdriver56 September 25 2009, 23:54:58 UTC
The is admittedly a little scattered. Since you seem focused on the mechanics, I went to that first ( ... )

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roxybisquaint September 26 2009, 10:37:43 UTC
I've selected the location and decided how I'm going to do it: painted cardboard held to the inside of the fencing with cable ties. Developing...

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tackdriver56 September 26 2009, 11:37:05 UTC
You are clearly a woman of action... :D

Have you read this?
http://en.wikipedia.org/wiki/Viral_marketing

I'm still reading it. I'm thinking gun clubs, no problem. Cycling fora, probably not so receptive.

T.

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