Morons
Like everyone these days, I receive a lot of advertisements, no matter how much effort I put into avoiding them. (These efforts include adblock plus, spamassassin, non-use of for-profit radio, television, magazines, and newspapers.)
One trend I'm noticing lately is shoot-yourself-in-the-foot ads. Like the email spam received at work this morning that appeared to be advertising TLA TLA TLA. I don't know what MSP RMM might be; why would I click on that ad? Or the recruiters who now are not content with a single generic email about nothing much interesting - they now send out periodic follow-ups encouraging me to reply. (The first time that happened, the second monthly reminder got a reply explaining why the job was unsuitable and what I would be interested in; I never heard from them again.) And of course there are the ads that appear to have been written by a bot, or by a particuarly inept student in their first semester of ESL.
All of this gives you and your product a bad name, at least with me. The repeated reminders get you (and possibly your email domain) tagged as a spam source in my filters. The ads that assume I already know your product cause me to assume that your customer support is completely made of fail - I'd be as on my own with your product as I'd be with open source, except for not having the source code available. The ads written by illiterates cause me to assume that you staff other job functions with folks equally incompetent - i.e. your product is almost certainly rubbish. (And the only job I'd be remotely interested in with you, is as a new broom tasked with raising your standards by several orders of magnitude, firing the hopeless and retraining the teachable. And I'm not keen on management jobs, so I wouldn't actually bite on that either.)
I know "normal people" aren't as focussed on accuracy as I am, let alone on quality, and are very much affected by emotional reactions, which ads attempt to induce. But surely even a marketting type would have similar reactions to this as I do - disgust, with a side order of annoyance about the waste of my time.
This entry was originally posted at http://arlie.dreamwidth.org/333425.html.
One trend I'm noticing lately is shoot-yourself-in-the-foot ads. Like the email spam received at work this morning that appeared to be advertising TLA TLA TLA. I don't know what MSP RMM might be; why would I click on that ad? Or the recruiters who now are not content with a single generic email about nothing much interesting - they now send out periodic follow-ups encouraging me to reply. (The first time that happened, the second monthly reminder got a reply explaining why the job was unsuitable and what I would be interested in; I never heard from them again.) And of course there are the ads that appear to have been written by a bot, or by a particuarly inept student in their first semester of ESL.
All of this gives you and your product a bad name, at least with me. The repeated reminders get you (and possibly your email domain) tagged as a spam source in my filters. The ads that assume I already know your product cause me to assume that your customer support is completely made of fail - I'd be as on my own with your product as I'd be with open source, except for not having the source code available. The ads written by illiterates cause me to assume that you staff other job functions with folks equally incompetent - i.e. your product is almost certainly rubbish. (And the only job I'd be remotely interested in with you, is as a new broom tasked with raising your standards by several orders of magnitude, firing the hopeless and retraining the teachable. And I'm not keen on management jobs, so I wouldn't actually bite on that either.)
I know "normal people" aren't as focussed on accuracy as I am, let alone on quality, and are very much affected by emotional reactions, which ads attempt to induce. But surely even a marketting type would have similar reactions to this as I do - disgust, with a side order of annoyance about the waste of my time.
This entry was originally posted at http://arlie.dreamwidth.org/333425.html.