An extension of who I am

[thomascrowncola]

I can't express how excited I am to hear that country music superstar Tim McGraw has released his own cologne, named "McGraw". Naturally

Comments

[kev_bot]

I haven't been woody or spicy in awhile... Maybe I need McGraw?

[raysimoto]

"Oooh, wow, you smell really good. What is that?"
"McGraw."
"Your what?!"
"No, no. McGraw."
"I have to get back to class."

xor

[perich]

"The fragrance combines rich woody and spicy notes for a bold, masculine, sensual and sophisticated experience."

Based on this ad copy alone, I can make two mutually exclusive guesses about this product. Either:

(1) The target demo is suburban mothers who fantasize heavily about Tim McGraw, want their husbands to smell like him, and are absolutely stuck for Christmas gift ideas, or

(2) This product will fail magnificently.

[thomascrowncola]

Yeah... that's a dealbreaker.

[raysimoto]

I just watched the ad. Apparently "McGraw" smells like the inside of a cowboy hat.