This heaven gives me migraine

Jul 11, 2005 16:51

Waiting for my mother at the doctor's office just now I picked up a magazine called "Organic Style", thinking "this should be good ( Read more... )

media, beauty, gender, tag, advertising, wtf, doh, culture, villainy

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Comments 8

ch July 12 2005, 04:34:42 UTC
the problem of leisure ... what to do for pleasure ...

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sakkaranoush July 12 2005, 05:26:53 UTC
i think i saw that dove ad in vogue, as well. but i noticed that although the women did appear to be hot women in their twenties, one had a tattoo that wasn't airbrushed. collectively, all those thighs i saw were a lot more chunky and normal than the usual sleek alien limbs i see in magazine pages! it was almost refreshing, but not quite.

it's progress, albeit minute. what can one expect from proctor and gamble anyway?

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substitute July 12 2005, 05:32:51 UTC
You're right that it's better than the usual stick figure girls! I am a negative guy about media. I just reactly badly how they were patting themselves on the back so much for being slightly less insane and evil.

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besskeloid July 12 2005, 10:11:47 UTC
Did they not have any nice women in their fifties/sixties in the US Dove ads?

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That's harsh zrusilla July 12 2005, 15:40:21 UTC
The Dove ad women in question look to be in the size 8 to 16 range. While not every single woman, they do represent a kind of Everywoman, as they are close to the statistical mean in body size. Last I heard, the hypothetical average woman was 5'4" and 144 pounds.

The strong reactions these ads have provoked are incredible. Craig's List Rants and Raves had a major flame war over whether these women were 'fat' or normal. In light of outrageous standard of beauty seen in advertising, I think you can see where Dove has had to only gently stretch the boundaries out.

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I agree, absolutely zrusilla July 13 2005, 15:07:00 UTC
It's not reasonable to ask a soap company to do that, though. At least not at this point in our culture's development.

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BTW zrusilla July 13 2005, 15:07:33 UTC
Red haired Valkyries are OK by me.

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