How to increase shelf life? Learn from nature. Evolution. In business terms, it would be diversification and/or invention. In personal terms, it would be learning and continuously learning. You really don't have a choice here. Because if your choice is to get comfortable and turn blind eye to it, change is simply going to push you over and then
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It's something we as individuals need to learn as well. Quite so often I have seen people debating endlessly about how everything is old wine in new bottle; people talk just jargon etc. As an individual, you learnt something and used it successfully. You can love it, adore it and yet never get emotional about it. At some point of time, you have to move onto the next thing.
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