Disney and MAC Collaborate on Disney Villain Makeup Line
The line features the Evil Queen from Snow White, Sleeping Beauty’s Maleficent and Cruella De Vil of 101 Dalmatians. The only male in the lineup is Dr. Facilier from Disney’s most recent animated movie, The Princess and the Frog.
“In beauty, women look for fantasy and transformation. When you go to a makeup counter, you want to express an attitude - what we’re finding is the Disney characters are great mediums to tell those stories. I think it’s a little unexpected when people see Disney playing in adult beauty, but as adults, we relate to the classic stories on new levels,” says Johanna Mooney, beauty director for Disney Consumer Products.
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