I love the little purry, bubbly noises it makes... I'm not sure if that's sad or not. Also, I'm kind of surprised at the way yakult is pronounced in the ad. In the British ads it's said like 'YAH-kult' but in this it's more like 'ya-KULT'. Our current yakult ad? Less fun and cute than this.
The last couple years American commercials have purposely tried to be weird (see The Burger King King, or any recent Skittles commercial) but thankfully this one sure is weird, but is also pretty damn cute. I vote fuzzy GI tract the new Snuggle Bear.
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