"Branding! That's where a villain can really make themselves super," Fred said. Class was in the Danger Shop, and there was a collection of outfits and weapons available on racks and tables behind Fred. "And there are layers to it. Like me. Believe it or not, I didn't pick the name 'Boomerang.' I played pro baseball here in the States and I was a
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She'd give it a try, but considering she only learned what 'pants' were the other day, re-branding was going to be something of a work in progress.
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Rebranding was a lot harder, unless Marketing was making sure everyone thought of you as a villain. Liberty Bell had done it when she walked away, taking on the persona of Dead Ringer and entering into a deal with Hot Topic, but she was one of the very few. The best at branding was the Princess, but then, she wasn't truly independent. She had the power of Disney behind her and no one, not even The Super Patriots, Inc could touch The Mouse when it came to branding.
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It was a very specific sort of re-branding that wasn't any different from the old branding at all.
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"I'm still Peridot," Peridot said, sounding unimpressed. "Because, unsurprisingly, I am still a Peridot."
This was not likely to change.
"But I added a hat."
It was a party hat. It was in yellow-green. It basically just sat on top of and looked just like her hair, but slightly pointier.
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"Good job." Relative to expectations.
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