How Facts Backfire Recently, a few political scientists have begun to discover a human tendency deeply discouraging to anyone with faith in the power of information. It’s this: Facts don’t necessarily have the power to change our minds. In fact, quite the opposite. In a series of studies in 2005 and 2006, researchers at the University of Michigan
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I know that this sort of thing is something you have a lot of experience dealing with.
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Depressing study, BTW. Although I give a small--a very small--amount of slack to anti-vaxxers. As infurating as their stupid "herd mentality" nonsense is, the whole thing was started by parents who are freaked out because of something inexplicable that happened to their kids
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I don't give any slack to anti-vaxxers. By not vaccinating their kids, they're lowering the herd immunity. As a result measles, which had all but disappeared in the US, is making a comeback (it's already made a comeback in the UK, where the anti-vax movement has been around longer). This particularly affects kids who can't receive vaccines because of medical conditions and who thus particularly rely on herd immunity to stay safe.
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