Back in 2000, the last time I was in the US, I walked into a Starbucks, wanting a coffee. I took a look at the menu, trying to figure it out. The clerk behind the counter started to get impatient (even though my wife and I were the only customers at the counter -- come to think of it, the store wasn't very busy at all). I just wanted a coffee, but I couldn't figure out which of the selections on the menu was the product I wanted -- a plain black coffee.
So we left without buying anything, and have not been to a Starbucks since. (Which sounds more difficult than it is, Starbucks isn't here in Hamburg, but I've seen the stores when somewhere else on vacation.)
See. That's a reason for me to move to Hamburg. It's every-fucking-where here in New York. It's shitty coffee. And they don't really have a plain-old-run-of-the-mill 'House' blend.
There are aprox. 1 billion Starbucks here in New York. I don't drink their coffee and I don't give them my money, but I still think the article has merit.
Oh, I agree that it's an interesting article. I was just curious as to why the title referred to the short cappuccino as "best."
I was just thinking about their use of language and the elaborate boards used to, as the article says, "get a few votes out of the turkeys." The misuse of terminology is largely a part of that- people order something because it has an interesting name, but because they want a malt shop beverage they have to be given one, so there's an inherent dishonesty that is part of Starbucks' marketing strategy, which I have a problem with.
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So we left without buying anything, and have not been to a Starbucks since. (Which sounds more difficult than it is, Starbucks isn't here in Hamburg, but I've seen the stores when somewhere else on vacation.)
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See. That's a reason for me to move to Hamburg. It's every-fucking-where here in New York. It's shitty coffee. And they don't really have a plain-old-run-of-the-mill 'House' blend.
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And don't even get me started on the company's misuse of the word "tall." Or "macchiato" for that matter.
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There are aprox. 1 billion Starbucks here in New York. I don't drink their coffee and I don't give them my money, but I still think the article has merit.
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I was just thinking about their use of language and the elaborate boards used to, as the article says, "get a few votes out of the turkeys." The misuse of terminology is largely a part of that- people order something because it has an interesting name, but because they want a malt shop beverage they have to be given one, so there's an inherent dishonesty that is part of Starbucks' marketing strategy, which I have a problem with.
I wasn't trying to pick on you. :)
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I know :-D
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