I work for Redbox now, after 7 months out of work. Got the last copy out of 298 Wanteds into a kiosk before 5pm on Friday, which is astounding considering we didn't even have any copies until Tuesday.
Yeah, and you didn't have any until Tuesday because my company spent all day the Friday after Thanksgiving (seriously, they made the FedEx guy wait about an hour after his last pickup time at 6pm until they were done) stuffing them into Redbox cases. 25,000 of them. ;)
I wonder who got those. We spent 13 hours on Tuesday buying 1408 copies from Walmart and Target, then unwrapping the plastic and stuffing them into redbox cases ourselves.
The curious thing is, why would Universal even MAKE such an offer? That's beyond crazy. It's guaranteed doom for Redbox. I think the knife is somewhere else... Universal is angling for a revenue sharing deal (which they'll probably get in the end), but starting with an offer that's beyond insulting is a weird strategy.
And Redbox is, in effect, a wholly owned subsidiary of McDonalds - a MUCH larger company than Universal. If Universal picks a lawyer-fight with McDonalds, they're gonna be hamburger when it's over. Worse, they're opening themselves up to antitrust action, if Redbox decides to take a criminal rather than civil angle.
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Silly Universal.
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And Redbox is, in effect, a wholly owned subsidiary of McDonalds - a MUCH larger company than Universal. If Universal picks a lawyer-fight with McDonalds, they're gonna be hamburger when it's over. Worse, they're opening themselves up to antitrust action, if Redbox decides to take a criminal rather than civil angle.
wtf?
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