While reading this
article about famed adman Albert Lasker, I tried looking for a larger version of the tiny ad within for Quaker puffed rice or puffed wheat. I couldn't find it, but I did find this 1952 ad from the UK. Eeek!
Here's how the cereal got the strange slogan according to the article:
The Quaker cereal company gave Lasker two under
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