That's Not Half of a Commercial

[tfofurn]

On my way to pick up lunch today, I heard a radio commercial for a potato chip. The announcer was bragging that they'd cut some sort of fat in half, or maybe that they had half the fat of the leading competitor. Whichever it was, they promised to celebrate the halving by only airing half of a commercial. Ha! Neat. What will they use for the other fifteen seconds? Comedy? Elevator music? Alas, they weren't half that clever. The other half of the commercial turned out to be their damn jingle, followed by the announcer again explaining about the half of a commercial. Great.

Imagine my laughter when the not-quite-halved commercial aired again immediately.