Amtrak, Via Rail and Wes Anderson wish you Happy Holidays
A few days ago, I saw a holiday ad Amtrak put together and, while it was cute and all, I couldn't help but think that they did it much better last year. And since I never got around to posting it then...
And I remembered that last year's video from Via Rail (the closest thing Canada has to Amtrak) was just as sweet. And bilingual, because Canada.
The one train-related holiday video that came out so far that I liked didn't come from Amtrak or Via Rail. It was, out of all things, a freaking H&M commercial directed by freaking Wes Anderson and starring the freaking Adam Brody. How did H&M pull it off?
But if you were going to get a big-time director to do your train-themed ad, Wes Anderson is a pretty good choice. It got a charmingly nostalgic thing, harkening back to pre-Amtrak days of train travel. Come to think of it, that would make it a neat Via Rail ad. (because its long-distance trains tend to use older-style train cars then what Amtrak got).
Click to viewAnd I remembered that last year's video from Via Rail (the closest thing Canada has to Amtrak) was just as sweet. And bilingual, because Canada.
The one train-related holiday video that came out so far that I liked didn't come from Amtrak or Via Rail. It was, out of all things, a freaking H&M commercial directed by freaking Wes Anderson and starring the freaking Adam Brody. How did H&M pull it off?
But if you were going to get a big-time director to do your train-themed ad, Wes Anderson is a pretty good choice. It got a charmingly nostalgic thing, harkening back to pre-Amtrak days of train travel. Come to think of it, that would make it a neat Via Rail ad. (because its long-distance trains tend to use older-style train cars then what Amtrak got).