To them its a big deal..to me its a big mess. This one little kid, picked it up and started squeezing the life out of it and of course it got all on his hands on his face and on his clothes and it took me about ten minutes just to get it off of his hands. Another one just peels off the top and starts sticking his fingers in the icecream part and licking them and having just a marvelous time with it. Me, well I just sit back and watch them make a mess of themselves. Its more fun that way.