Today we managed to get a quick widget out of the can. What this does is that it allows our users to post their outfits (or anyone's outfits really) onto their e.g Bebo/Blog to showoff their latest creations. Hopefully this feature will improve the virality of our website.


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Stardoll is a huge teenage website that has over 20 million members. I've made an account here: www.stardoll.com/member/RachieGreen. She's a superstar btw ;)
I wonder how they grew to such a big website with little or not money spent on marketing. Is it entirely due to viral marketing?