Can you say, "Payola," boys and girls?

Oct 03, 2011 13:26

One of the communities in the LJ spotlight this week is ringer_tv, a community of fans for the new tv series, Ringer. The show has only aired one? episode so far, so I find it hard to believe it's such a thriving community that it caught the attention of the powers that be at LJ. I'd almost find it hard to believe that it already has such an active fandom that it needs a community--a "community" invented by the show's PR department seems more likely--except that it does star Sarah Michelle Gellar, so it may have had a ready made fan base.

But still, this brand new community for a brand new tv show really merited a place in the LJ spotlight already? It sounds like LJ got a pay off by the Ringer PR department.

in the media

Previous post Next post
Up