A Little Pick-Me-Up

Sep 20, 2011 16:13

I'm not sure why it is, but the smell of coffee would perk me up long before I could actually stomach drinking the stuff. I don't believe that caffeine could enter my body via my sense of smell, but I'm at a loss to explain my reaction to it.

My parents never drank coffee --and the only tea they drank was the instant variety-- so my main exposure to coffee was when I would spend the night at my grandparents' houses. Okay, at restaurants too, but we only rarely ate brunch at a restaurant. You'd think that if anything, the smell of coffee would trigger memories of breakfasts on vacation, but that's not the case.

I should also mention that coffee commercials weren't on during the afternoon kids' shows, so I was never exposed to the marketing arm of Folgers and Maxwell House. I was a little kid when I discovered I liked the pungent, acrid smell of coffee; adult television shows (Star Trek excepted) bored me.

But now you can't escape the warm fuzzy commercial-induced glow from "the best part of waking up is Folgers in your cup". It may seem hard to believe, but kids nowadays will associate coffee with $4 premium lattes from Starbucks, covering 800-1000 calories per cup. Coffee? Straight black? Isn't that what Grandma and Grandpa drink?

musings

Previous post Next post
Up