I try not to talk about the ins and outs of my work too much on here - largely because I use it as an escape from my daily grind (...and I also get a bunch of "sweetie darling, Lulu's like this" messages LOL ;-)) but occasionally something crops up which peaks my personal interest but crosses over into my professional life.

The recent troubles in ( Read more... )

Well! That's a question and a half! Will try to answer in as few words as possible (although those that have come to know me through LJ know that that is simply not possible...!).

Work (work work and more work)
As some of you may remember, I ended up winning the big client I posted about a couple of months back. The last 5 weeks I've been buried ( Read more... )

Well once again, I've let the days slip away and despite the voice (among many) in my head nagging me to post, I haven't...gggrrr. Bad Clarkie! To the naughty step ( Read more... )

It was reported in Australia's leading business magazine BRW, that Google was officially the best place to work. Easy to see why - we unveiled their new office complex a couple of weeks ago and managed to get no less than three news camera crews down there. Whilst I was walking around the office before the event I thought I'd snap a few pics of my ( Read more... )

Bloody hell! It's been a WHOLE week since my last post. Shame on me ( Read more... )

Very occasionally I'm asked ethical questions about my line of work - normally to do with spin-doctoring or whether I'd be willing to put out a story knowing it was false. I'm glad to say I've never done the latter and I think I have pretty solid views on spin-doctoring (i.e. I don't do it and I've never encouraged any of my teams to do it either ( Read more... )

Well...a couple of you wanted updates on my legal case against another PR firm who stole and executed an idea of ours, so here's an update (original post below ( Read more... )

Don't get me wrong - I admire and respect my boss hugely. He's one of the doyens of the Australian PR world. He's been around for 30+ years and who he doesn't know in the industry, isn't worth knowing. Like most successful PR people, he's a chameleon of magnificent talent - you can stick him in any room and he'll be able to talk knowledgeably to ( Read more... )

Right! The day's finally over so I can whinge to anyone who'll listen. WHAT A SHITTY DAY! It consisted largely of four steaming piles of dirty great doodoo...but I'll just get on my soapbox about the main one ( Read more... )

A colleague of mine just sent me this video of a fantastic flash mob back in the UK. From a PR point of view, if done properly, can be great viral material as well as pique the interest of mass media. This one, held in London's Liverpool St Station by mobile phone provider, T-Mobile, is one of the best flash mobs I've seen so far ( Read more... )