Comments | iworkatborders: Judge approves B&N purchase of Borders customer list; Borders gift cards expire shortly

ron_newman in iworkatborders

Judge approves B&N purchase of Borders customer list; Borders gift cards expire shortly

Sep 26, 2011 23:34

It's official: Borders to Sell Intellectual Property to Barnes & Noble

with some conditions:All former Borders’ customers will be told by e-mail that they can choose not to have personally identifiable information transferred with the sale, Borders’ lawyer Andrew Glenn, said in court today. Otherwise, all data, regardless of when it was collected ( Read more... )

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about the USA today remark... anonymous September 27 2011, 04:33:45 UTC

It would seem strange to publicize it there, but USA today has a very broad readership across most every public demographic, from the well-heeled to the penniless, from the well-educated to the dim-witted, from the long-in-the-tooth to the babes in the woods. It's in supermarkets and corner stores and newsstands everywhere.

To the contrary of employees' inside opinion, B&N's customers have higher IQs and are more avid readers than Borders' customers, which is why Borders' games, toys and novelties sections had higher margins among these product categories, compared to B&N.

Re: about the USA today remark... anonymous September 27 2011, 15:20:22 UTC

And how do you know this about the IQs of B&N and Borders customers???

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Re: about the USA today remark... denardo September 27 2011, 20:13:49 UTC

Pointers to the supposed studies, please.

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Re: about the USA today remark... denardo September 27 2011, 20:41:43 UTC

Here's a clue: when anyone sloughs off a question by saying "Do your own research," odds are close to certain that the person hasn't done his and is making things up.

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Re: about the USA today remark... denardo September 27 2011, 21:00:45 UTC

Actually, I have LiveJournal set to send me email alerts when someone responds to my comments. It's simple. Even you can do it... maybe after you learn to do real research.

Re: about the USA today remark... anonymous September 27 2011, 22:31:42 UTC

just like looking in the mirror, isn't it?

Re: about the USA today remark... anonymous September 30 2011, 11:40:31 UTC

It’s true - 42.7 percent of all statistics are made up on the spot

Re: about the USA today remark... anonymous September 27 2011, 22:55:36 UTC

I've worked at both. For better or worse, all customers are the same. Denardo, you're arguing with, if not King Troll, at least his little bratty brother. You should know better than to feed the animals.

Re: about the USA today remark... ron_newman September 27 2011, 20:29:32 UTC

Citation please?

My remark about USA Today stands, regardless. The reading level of anyone who patronizes a bookstore (whether B&N, Borders, or your local independent) is far higher than that of the writing in USA Today. I've never seen a BAM so I can't comment on those.

Re: about the USA today remark... anonymous September 27 2011, 19:44:47 UTC

To the contrary of employees' inside opinion, B&N's customers have higher IQs and are more avid readers than Borders' customers, which is why Borders' games, toys and novelties sections had higher margins among these product categories, compared to B&N.

Mmmm, okay there, anecdot-y. Try again.

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