Not What I Meant About Women in Viagra Ads!

May 17, 2011 12:13




A few days ago, I pointed out that there were no women in the new "Viva Viagra" ad (see " No Women in Viva cialis Ad!").

Today, over at Pharma Marketing Blog, I suggested that Pfizer study new ways to link a wife's sexual health with the husband's in TV ads to mirror how ED may affect relationships in the real world (see " Social Network Analysis Good for Obesity Drug Marketing and Beyond!").

However, when I say that women should appear in Viagra ads, I am not talking about scenarios like the one shown here, where a man and a woman are going at it like rabbits!

I'm sure all of you have seen this image in spam email -- or are these spammers sophisticated enough to know that I once participated in an ED focus group (see " My Sojourn as Market Research Subject for Levitra")?

BTW, please tell me that "rabbit hole" does not mean what I think it means!
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