An article in the Indy about Nestle, whom aired an advert in which they claim their noodles have health benefits, intended for Bangladeshi audiences, but aired on London satellite by accident. As a result was investigated by the ASA.
"It was never intended for transmission in the UK."
No apology about making false claims!
So, it is ok to openly lie through your fucking teeth and make false claims about the benefits of a product, so long as it complies with local legislation! (one knows that advertisers will say whatever it takes to make one buy a product, this is just one example of how we are protected by legislation).
For the record, I already boycott Nestle products.