I was going to write this into a comment on a post at Arashi no Jidai, but I thought it might get too long, so I decided to just write up a post for it here instead.
I've been working on figuring out what the boys are saying and what's going on in the CMs, and this is the explanation I've got so far... I'm not saying I've got it perfect, but this is just what I've been able to make out. Hope it'll help some people though ^__^
To start with, the au site itself has a sort-of "background plotline" written next to the streaming of the text-only preview CM. The plotline goes something like:
The boys were on the run.
The 5 of them witnessed a black market exchange in a small building all due to a little bit too much curiosity.
Some celebrities they have seen on TV were there. As well as a few foreigners. All with very cold smiles on their faces.
Ohno knocked over a drum can.
At the sound, the men noticed that there were people there who shouldn't have been.
That was nothing more than the beginning of the bigger things about to happen, but the 5 were plenty cornered.
Ninomiya in attempting to run away got some of the liquid adhered to the drum can on his wrist.
It was an ominous green color, and they figured out that was what was probably being exchanged.
That's why they were on the run. That's why they were panicked.
But Aiba was somehow calm.
It seems like he knows something...
So then the text-only CM (I know people have already translated it, but just to have everything in one place, I'll put up my tranlsation) goes:
"Ninomiya Kazunari was irritated the whole time.
Ohno Satoshi knew exactly whose fault it really was.
Sakurai Sho was waiting for the right time.
Aiba Masaki decided he wouldn't cry anymore.
Matsumoto Jun was impatient for the too-long night to end.
We have words that only we understand."
I'm starting to see how it fits now, w/the Riida knowing who was at fault thing (namely him, for knocking over the drum) and the Nino being annoyed thing (since he's got yucky stuff on his hands)...
And now we come to the "bathroom" CM...
The au site did me a favor and wrote out the boys' lines, so I just romanized them, wrote them backwards and there you have it, exactly what they're saying. Sort of. I think they don't romanize the same as me so it wasn't completely perfect, but enough that I think I got it all now... cept for maybe Riida's line (But especially thanks to
matsubunny for giving us the backwards audio, that helped a lot!)
I'll write out the lines in the order of the CM (tho the lines are in backwards order if you play the audio backwards)... I'll put in the romaji too, if you wanted to try to catch them saying it when you listen to the backwards audio.
EDIT: The au site is awesome~~ They now put up streaming backwards that has the words written at the bottom, so you actually know what they're saying, instead of my guesswork... anyways, I fixed it up below (I thought what I had before for Riida didn't make sense, but it does now ^^ He's so sweet, lol)
Nino: It won't come off. (Ochineeyo)
It won't come off. (Ochineeyo)
It won't come off. (Ochinee)
It won't come off. (Ochineeyo)
Riida: You'll be fine. (Heiki dayo)
Aiba: It's no use (trying to get it off) (Muda dane)
Riida: You'll be fine. (Heiki dayo)
Nino: It's no use. (Muda dane)
What am I supposed to do then? (Dattara dou suru)
Aiba: Oi! That's cold! (Tsumetee)
I had no idea where they were going w/their plotline, but now that I've seen one of the CMs it's starting to make more sense. They're in a motel hiding away from the guys after them; Nino's obviously trying to wash off the stuff he got on his hands, and Aiba-kun's being weirdly uncaring.... hmmm.... lol, I'm so very intrigued!
I'm kinda enjoying this puzzling it together thing ^^ Really interesting storyline for these CMs too~
Anyways, hope that helped out for those of you who were wondering what was going on!
I'll edit this post w/the "bed" CM once it's out, for those of you who would be interested.
I wonder what'll happen w/this story...?
6-9-2010 EDIT: I noticed the "plot summary" on the website changed, so I translated the new one below the best I could
The rain erased our footprints.
Or so we thought.
We were on edge nonetheless.
It's easy to run away from something.
You can always give up at anytime.
But we weren't able to do that.
That's why we decided to stay here until the night is over.
Because we have something we must protect, even if the entire world is against us.
We have words that only we understand.
These words were our bonds together.
The morning had already come to the city nearby.
Hmmm... and the plot thickens! But now we know for sure they're hiding out in the motel then. What is it they're protecting, I wonder?
I'll keep an eye out for any more changes in the plot summary and will keep updating here... I hope I didn't miss any so far; I didn't realize they were going to change their blurb at all.
6-12-2010 EDIT: The bed CM is out, and au put up the Japanese for the reversed CM, so here's the translation~ ^^ (Romaji written out if you want to listen to them in the backwards audio)
MJ: Not good... (Yabai...)
Not good... (Yabai...)
You're still picking one out?! (Mada mayotten no kayo)
Hurry up! (Hayaku shiro!)
Sho: What for? (Nani ga?)
MJ: Hurry up! (Hayaku shiro!)
You still can't decide? (Mada mayotten no kayo)
What are we going to do? (Dou sun dayo)
Sho: It's gotta be this one (Kore dana)
MJ: Not good... (Yabai yo...)
What are we going to do? (Dou sun dayo)
Sho: This (phone) is pretty awesome (Sugoi yo kore)
MJ: HEY! (Oi!!)
Poor MatsuJun, freaking out over possibly being watched and having Sho completely absorbed in his phone, haha. ^^ Tho I must say, reverse or forwards, they're saying their lines really... seductively, for lack of a better word XDD Yes, I'm silly, but I know you must agree that they sound hot in this CM~
Will continue to update if they have any new plot-related stuffs.