Fucking ballsy PR
Caught this brilliance from The Guardian. Essentially it's a blog post about what could be the most amazing press release ever: Rolex are taking the credit for Owen Wilson recovering from his suicide attempt. The key line is:
After returning home from the hospital, Owen was captured by a photographer walking on the beach, wearing his Rolex Submariner. Later, he was seen riding his mountain bike in Santa Monica with the Rolex Submariner on his wrist. Obviously, the quality of a Rolex watch helped Owen realize and appreciate the quality of his own life." [Emphasis mine]
That is some motherfucking solid brass reproductive organs right there.
After returning home from the hospital, Owen was captured by a photographer walking on the beach, wearing his Rolex Submariner. Later, he was seen riding his mountain bike in Santa Monica with the Rolex Submariner on his wrist. Obviously, the quality of a Rolex watch helped Owen realize and appreciate the quality of his own life." [Emphasis mine]
That is some motherfucking solid brass reproductive organs right there.