Pricing Considerations for Cloud Solutions (3/11)

May 21, 2015 20:46

продолжаем публикацию видео от The York Group в исполнении Harald Horgen по теме Profitability IP Services.
третья часть (видео) из этой серии:
Finding the right pricing model is something that many ISVs struggle with. With on-premise, perpetual licenses the pricing models are fairly straightforward, typically server-based plus per user pricing. In the Cloud there a lot more options, from freemium to pure consumption based pricing. We will cover:
  • Pricing basics
  • Pricing models for Cloud solutions
  • Freemium
  • Converting perpetual license pricing to subscriptions
  • Should you use cost-based pricing?
  • How to handle customer discounts.
3-Pricing Considerations for Cloud Solutions
Удачи!
P.S. предыдущие записи из этой серии:
2-Selecting Target Markets for Your Cloud Solution
1-Changing Business Operations in a Cloud Environment. TYG. Video.

clouds, partner management, управление, решение, partner channel development, облака, the york group, видео, marketing, маркетинг, management

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