my appreciation for optima is already diminishing
This is a touch old, and many people may have already read it, but I am DYING OF THE AWESOME here.
McCain's Optimum Look
"I set the possible names in a bold weight of Optima caps and certain things became clear. HUCKABEE looks awkward in Optima, and ROMNEY is afflicted with the same difficult 'EY' combination that has plagued the current vice presidency. Perhaps because Optima is a German typeface, the word SCHWARZENEGGER looks predictably good."
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Gotham Regular: YES WE CAN KERN.
McCain's Optimum Look
"I set the possible names in a bold weight of Optima caps and certain things became clear. HUCKABEE looks awkward in Optima, and ROMNEY is afflicted with the same difficult 'EY' combination that has plagued the current vice presidency. Perhaps because Optima is a German typeface, the word SCHWARZENEGGER looks predictably good."
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Gotham Regular: YES WE CAN KERN.