The continued existence of SNL seems to suggest that there is some kind of lower equilibrium, between audiences, advertisers, and content-producers, where a show can sit for an indefinitely long period of time despite producing nothing of quality. Its production costs are low, and its audiences aren't huge, but they're big enough and consistent enough to get enough ad revenue to cover the production costs.
I mean - who watches this show? I can't imagine anyone watching it but someone in a hotel in a strange, small town, just in from a flight, fashioning a meal from a few things purchased from the vending machine down the hall, wearing nothing but a pair of boxers and a t-shirt.
Even Chris Rock couldn't save this particular episode. When Bill Hader hosted a few weeks ago it set a record low for ratings for its key demographic. I think SNL spoofs on commercials are still good. And the SNL Digital Shorts can be very clever*, but the skits? They're absolutely dismal.
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I mean - who watches this show? I can't imagine anyone watching it but someone in a hotel in a strange, small town, just in from a flight, fashioning a meal from a few things purchased from the vending machine down the hall, wearing nothing but a pair of boxers and a t-shirt.
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Even Chris Rock couldn't save this particular episode. When Bill Hader hosted a few weeks ago it set a record low for ratings for its key demographic. I think SNL spoofs on commercials are still good. And the SNL Digital Shorts can be very clever*, but the skits? They're absolutely dismal.
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*e.g. The Beygency: A man learns what happens to people who don't like Beyoncé.
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