Gen Z Has Caused Sales of Crocs to Soar

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Ariana Grande in crocs

Crocs. The foam clogs that took off in 2006 are regaining popularity thanks to Gen Z's embrace of the 2000s fashion resurgence.

The company reported record sales this quarter and several celebrities have worn pairs recently, including Justin Bieber, Ariana Grande, Questlove, and Priyanka Chopra.

The brand had sold-out collections with Post Malone and Bad Bunny.

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