BTS' company acquires Scooter Braun's Ithaca Holdings, including Justin Bieber and Ariana Grande

[kris_terror]

HYBE, Formerly Big Hit Entertainment, Acquires Scooter Braun’s Ithaca Holdings Bringing Together BTS, Justin Bieber and Big Machine (EXCLUSIVE) https://t.co/IY7NmvsXuw
- Variety (@Variety) April 2, 2021
BTS are signed to Big Hit Music, which is a label under the larger company HYBE (previously known as Big Hit Entertainment). That said, BTS were

Comments

[carmesim]

Of all the scummy things Big Hit could do to get BTS that grammy, getting into bed with Scooter Braun has got to be the scummiest. And here I thought things couldn't get much worse than when they lined Yang Hyun Suk's pockets. Ugh.

[kris_terror]

I won't lie that one of my first thoughts is that if Scooter can help Justin get Grammys, then he can probably do the networking to get BTS something in the future.

That's business baby!

[carmesim]

100% this is why there's been this whole courtship involving Jungkook, Ariana and Justin over the past year. Maybe this is plan B after Columbia Records failed to get them the prize or something.

[sweetceci505]

why they want the Grammy so bad tho? it could be that winning the Grammy could delay their enlistment? I feel like it has something to do with that tbh

[fauxkaren]

Praying this does not lead to a Bieber x BTS collab...

[kris_terror]

Jungkook is a MASSIVE Bieber fan...I could see it happening lol

[fauxkaren]

lol the other members have mentioned Bieber too haha. That's why I'm worried!

[ellaellaeheheh]

I can see It already

[black_swan87]

Has anyone else gotten a weird message about an anonymous kpop board from a choa something or other?

[carmesim]

I did

[moheetoe]

Yesss

[stuffedpanda]

im missing out

[pikapika217]

Welp this officially ends the underdog narrative doesn't it. Which isn't to say that BHE wasn't an underdog pre-BTS or even during the first half of their career but they certainly aren't now!

[ellaellaeheheh]

I mean that should've ended a while back lol

[therearewords]

I'm sure this will leave the scoot poor and miserable.