Beyoncé Says Blue Ivy Is a 'Cultural Icon' in Legal Battle Over Trademark
Beyoncé calls Blue Ivy a "cultural icon" in her legal dispute over the rights to trademark her daughter's name: https://t.co/b1nAMFvQvJ pic.twitter.com/dNNrN6MD2H
- Complex (@Complex) September 25, 2019
Beyoncé has been entangled in a legal battle with Wendy Morales over trademarking her daughter's name.
Morales believes that Beyoncé shouldn't be allowed to trademark "Blue Ivy" because she has an event planning business of the same name. Beyoncé feels like she should have trademark rights to the title because her daughter is a "cultural icon."
Morales' company was in operation three years before Blue Ivy was born.
Beyoncé's legal teams claims before specifying that the claim is for 'Blue Ivy Carter' and not just 'Blue Ivy.'"
Beyoncé and JAY-Z first applied for the trademark in 2012.
They were denied the application shortly after it was filed.
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