Whenever new technology gets introduced to the publishing trade, people are sure that the old formats are going to die -- at least, according to the lecture I attended back in 2000, back when the Sony RocketBook was the height of e-reading technology. According to the speaker (whose name I sadly cannot recall), when the mass market paperback was
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On the other hand, I think the narrative that ebooks drove Borders out of business is really simplistic. Their failure to jump on the bandwagon with sufficient dexterity played a part, certainly, but Borders was already mired in business practices of questionable savvy and had this fantastic ability to piss off everyone else in the industry.
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