superduperbowl
I spent some time with Brad and Kathryn and friends tonight watching Superbowl ads (not the game itself, just the adverts, using a MythTV box with its ad-skipping polarity reversed). For the first 15 minutes, I couldn't make sense of anything. It was like Shiny Shiny Coin Coin.
was beginning to feel my usual fear that I'd disconnected entirely from pop culture, then I looked down to see Ada sharing the same slightly apprehensive goggle-eyed stare. I think it was only at the point where one of the ads' ingenious punchlines was a guy throwing his phone in another guy's face, and ddt theorised that the ads all featured violence because they were in the middle of a football game, that I realised what was going on. At the very least, I needed the interstitial football to make sense of the ads. I think I'd primed myself with clips of the Dallas cheerleaders or A-Team explosions (or the excellent spanish robocop clone I saw recently, which had 5 minutes of petrol stations blowing up, thus causing other petrol stations to blow up too), I could have handled it. I need a run-up these days.
was beginning to feel my usual fear that I'd disconnected entirely from pop culture, then I looked down to see Ada sharing the same slightly apprehensive goggle-eyed stare. I think it was only at the point where one of the ads' ingenious punchlines was a guy throwing his phone in another guy's face, and ddt theorised that the ads all featured violence because they were in the middle of a football game, that I realised what was going on. At the very least, I needed the interstitial football to make sense of the ads. I think I'd primed myself with clips of the Dallas cheerleaders or A-Team explosions (or the excellent spanish robocop clone I saw recently, which had 5 minutes of petrol stations blowing up, thus causing other petrol stations to blow up too), I could have handled it. I need a run-up these days.