No, SMH, That Doesn't Count As An Article
Silly SMH 'Journalist'. Yes, when you write an article, I expect to see some actual work involved.
This is not real work. Writing an article about how Coles and Woolies are the same in consumers minds due to their advertising campaigns... and then interviewing George Patterson Y&R and Leo Burnett Sydney? Fail.
We all know you just watched Gruen Transfer two weeks ago. You even fricking 'interviewed' Todd Sampson, though I'm pretty sure that quote could have come from Gruen. Now, admittedly, you didn't talk to Russell Howcroft, but someone else at George Patterson Y&R, but it still doesn't count as hard hitting journalism.
This is fluff. From the TELEVISION you've been watching. You're writing an article about a tv episode you saw last fortnight.
Feel the shame, and actually consider doing some research next time, or discussing a slightly different point to the show.
Or, alternatively, make it a review and comment on Russell's amazing defence of the self awareness of consumers everywhere. Because Russell started this series with a gonzo Russell-argument for why advertising is everything right about the world.
Yours not-so-fondly,
The Girl Who Likes Gruen Transfer, but Thinks Stealing Articles From It Kinda Defeats the Purpose of Writing About Advertising.
This is not real work. Writing an article about how Coles and Woolies are the same in consumers minds due to their advertising campaigns... and then interviewing George Patterson Y&R and Leo Burnett Sydney? Fail.
We all know you just watched Gruen Transfer two weeks ago. You even fricking 'interviewed' Todd Sampson, though I'm pretty sure that quote could have come from Gruen. Now, admittedly, you didn't talk to Russell Howcroft, but someone else at George Patterson Y&R, but it still doesn't count as hard hitting journalism.
This is fluff. From the TELEVISION you've been watching. You're writing an article about a tv episode you saw last fortnight.
Feel the shame, and actually consider doing some research next time, or discussing a slightly different point to the show.
Or, alternatively, make it a review and comment on Russell's amazing defence of the self awareness of consumers everywhere. Because Russell started this series with a gonzo Russell-argument for why advertising is everything right about the world.
Yours not-so-fondly,
The Girl Who Likes Gruen Transfer, but Thinks Stealing Articles From It Kinda Defeats the Purpose of Writing About Advertising.