[TRANSLATION]
The video clip for Akanishi Jin's new single「HEY WHAT'S UP?」to be released on August 7th has been completed. The preview is available for viewing on Warner Music Japan's Akanishi Jin official artist page (http://wmg.jp/artist/jinakanishi/pv.html).
Keywords such as「SUMMER」「PARTY」「TOKYO」were used to present more distinctly the world view in this self-written and composed song. Using「PARTY-FICATION FROM TOKYO」as the concept, Akanishi also raised many ideas during the planning stages. The director of the PV is Maruyama Takeshi, who has worked on many AKB48, SKE48, NOGIZAKA46 etc. music videos.
Filming took place from 11 A.M. till 7 A.M. the next day over a 20 hour period. Maruyama said, "For the boat party night scenes, we held a party in the form of an event. Everyone made merry freely and had fun, and from thus we filmed it like a documentary, capturing footage of Akanishi thoroughly enjoying the party in an au naturel manner. Akanishi explained, "Since the song has 'SUMMER' and 'PARTY' as its theme, we definitely had to include a party scene. Later, the interesting aspects of Tokyo are also showcased."
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DIRECTOR MARUYAMA TAKESHI'S COMMENT:
Akanishi Jin's new release after 1 year 5 months is a 「upper song」(TN: I think he means upbeat, uptempo song) that really fits the season of summer. He is not only an artist, but also a creator. Together we contributed a lot of ideas and held meetings many times over; there was a feeling of completing this music video with our combined efforts. This production's most attractive point at any rate is its「REAL FEELING」(TN: Authenticity, unstaged).
(The rest of the comment basically similar to the above, saying how the night scenes on the boat were actually of a real party and filmed like a documentary)
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AKANISHI JIN'S COMMENT:
HEY WHAT'S UP is a song with 'SUMMER' and 'PARTY' as its theme, hence there definitely had to be a party scene. Afterwards, the interesting aspects of Tokyo are also showcased. Many of Japan's music videos are with overseas influences. This time I wanted to make a music video that conversely, promotes the goodness of Tokyo. I really wish to proudly share with the world what a fun and enjoyable place Tokyo is, to send this city more prominently onto the world stage. Hence we discussed various ideas and finally came up with the concept of 「PARTY-FICATION FROM TOKYO」.
One aspect I was personally quite particular about was 「COLORFUL」. We used neon paints on blacklights and colored fog. There was also an original, custom-made「TOKYO T-shirt」. It is a favorite of mine, so I also wear it in my everyday life. It'd be great if「TOKYO」could become even more prevalent in the world.
source. Translation by Rei.
Keywords such as「SUMMER」「PARTY」「TOKYO」were used to present more distinctly the world view in this self-written and composed song. Using「PARTY-FICATION FROM TOKYO」as the concept, Akanishi also raised many ideas during the planning stages. The director of the PV is Maruyama Takeshi, who has worked on many AKB48, SKE48, NOGIZAKA46 etc. music videos.
Filming took place from 11 A.M. till 7 A.M. the next day over a 20 hour period. Maruyama said, "For the boat party night scenes, we held a party in the form of an event. Everyone made merry freely and had fun, and from thus we filmed it like a documentary, capturing footage of Akanishi thoroughly enjoying the party in an au naturel manner. Akanishi explained, "Since the song has 'SUMMER' and 'PARTY' as its theme, we definitely had to include a party scene. Later, the interesting aspects of Tokyo are also showcased."
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DIRECTOR MARUYAMA TAKESHI'S COMMENT:
Akanishi Jin's new release after 1 year 5 months is a 「upper song」(TN: I think he means upbeat, uptempo song) that really fits the season of summer. He is not only an artist, but also a creator. Together we contributed a lot of ideas and held meetings many times over; there was a feeling of completing this music video with our combined efforts. This production's most attractive point at any rate is its「REAL FEELING」(TN: Authenticity, unstaged).
(The rest of the comment basically similar to the above, saying how the night scenes on the boat were actually of a real party and filmed like a documentary)
---
AKANISHI JIN'S COMMENT:
HEY WHAT'S UP is a song with 'SUMMER' and 'PARTY' as its theme, hence there definitely had to be a party scene. Afterwards, the interesting aspects of Tokyo are also showcased. Many of Japan's music videos are with overseas influences. This time I wanted to make a music video that conversely, promotes the goodness of Tokyo. I really wish to proudly share with the world what a fun and enjoyable place Tokyo is, to send this city more prominently onto the world stage. Hence we discussed various ideas and finally came up with the concept of 「PARTY-FICATION FROM TOKYO」.
One aspect I was personally quite particular about was 「COLORFUL」. We used neon paints on blacklights and colored fog. There was also an original, custom-made「TOKYO T-shirt」. It is a favorite of mine, so I also wear it in my everyday life. It'd be great if「TOKYO」could become even more prevalent in the world.
source. Translation by Rei.