New campaign

[thereisajoy]

Comments

[vegetus]

So you disagree with attractive consenting people being used to promote AW/AR, yet you encourage the use of such pictures by spreading them around? huh?

[cannibalcountry]

That's not the problem with it - the problem is that PETA uses this generic stereotype of female flaunted sexuality. It's damaging to women and it makes women feel like they need to live up to that kind of shite.

If PETA wasn't sexist - they'd at least use nude male models more... It's because they skew it so far into objectifying female sexuality that is the problem... There isn't even any diversity in the type of women they use (at least in their more circulated ads).

The women in the ad, isn't being exploited specifically - it's that female sexuality is being exploited and it's just disgusting and tired... Not to mention, that kind of shit doesn't sell an ideology... I mean - did naked women sell equality for blacks? Did naked somen convince Christians to love Christ? The whole idea is just stupid. I almost think that PETA is more into selling porn than vegan ideologies (otherwise they wouldn't have fur wearing dita von teese in any of their ads)

[cloud_atlas]

IAWTC

[thereisajoy]

Thanks :) Saved me a lot of typing.

[kitchen_poet]

Totally agree.

[vegetus]

It's damaging to women and it makes women feel like they need to live up to that kind of shite. Perhaps women shouldn't be so easily sucked in to societal pressure? Just as vegans object to the cultural norm, perhaps women should be confident in themselves and be proud of who they are rather than get sucked into societal views of beauty

[skullptures]

This.

[thereisajoy]

I'm not bagging on women for posing like this. I'm bagging on PETA for feeling that they have to use the 'sex sells' ads to get out their message.

While cruelty to animals is a serious matter that should elicit widespread public outrage, efforts to reach the public through more serious means often fall on deaf ears in a world in which sex sells and there are both a war and an economic downturn. -Ingrid Newkirk

I don't believe this is the only way of getting people's attention to important issues. When I see something that I think is wrong, I'm not going to keep it to myself. It's already all over PETA's website and numerous others.

[vegetus]

Okay so what would you have done instead?

I'm not baiting, I'm genuinely curious, you've quoted Ingrid Newkirk and say you disagree, but what else would you suggest to gain widespread attention to the issue? How can we as a movement make things better?

I guess I'm tired of all the infighting in the AW/AR movement, the slagging off of one group or one campaign without offering better strategies isn't really good for the movement as a whole.

And just because it's on the PETA website doesn't mean everyone will have seen it. You also could have talked about it and why you disagree, without the picture if it is that offensive to you.

[thereisajoy]

I would suggest that their ads be made a little less sexual, and a lot more informative. Let's make people interested in animal rights, by getting rid of stupid internet games that over-exaggerate the actions of meat eaters. I don't see how their game Cooking Mama is going to interest anyone who is not vegetarian/vegan into becoming one. I have nothing wrong with women posing nude, strippers, etc. it just seems ridiculous to me to be using it in hopes of gaining some new PETA fans. Marketing any type of social justice issue is going to be hard, people just aren't interested. Slapping up a naked women definitely does make things easier, but in my opinion isn't the right thing to do.

[christina6644]

Exactly.

[th1rteenhearts]

I agree with you completely.

Sexism is a huge reason why I started turning away from PETA

[emraldfire]

i think that the unfortunate thing though, is that your average person isn't going to be interested in pure information. American consumers at least, get bombarded with hundreds of ads daily, so unfortunately to 'compete' with average citizens peta will need gimmicks, empty as they are.

[joshthevegan]

"To be perfectly honest I and others probably wouldn't have seen this campaign if it hadn't been posted here."

Advertising at its best.

[christina6644]

I agree with the points you have made and the points canibalcountry has made. But I dont think its as easy as it sounds to not be effected by societal "pressure". I do think women shouldnt be so sucked in, its a little ridiculous to me when people winge about women in the media and fashion and all the magazines, its simple to not buy them, look at them or just focus on being confident in themselves to be able to not care about how other women look. But its not that easy and when we are living in a world that right now is filled with bad self-esteem, eating disorders and 12 year old girls skankin up, I dont think anyone should be playing so hard on that sex sells.

[etomlef]

yeah, i don't have a problem with the ad.. and frankly, i'm sick of this discussion. y'all are a bunch of bitter prudes posing as feminists if you ask me.