The return of Heather Locklear gave a bump to Melrose Place’s ratings. It had only the slightest increase to a 0.8 rating for adults 18-49 (vs. a 0.7 last week), but did better among youth increasing to a 1.1 rating for adults 18-34 (vs. a 0.8 last week) and a 1.6 rating for women 18-34 (vs. a 1.2 last week) . That’s slightly better than I expected in the women’s 18-34 demos, but less in the other two categories. Those numbers, which are unlikely to be maintained, are not going to save the show. ABC’s V ratings continued to fall, down to a 3.1 adults 18-49 rating, down 16% more from last week.
Time
Net
Show
18-49 Rating
18-49 Share
Viewers Live+SD (million)
8:00
CBS
NCIS
3.9
11
19.635
ABC
V
2.9
8
8.997
NBC
Merry Madagascar (special)
2.9
8
8.960
FOX
So You Think You Can Dance
2.5
7
6.446
CW
90210
1.1
3
2.148
8:30
CBS
NCIS
4.3
11
20.841
NBC
The Biggest Loser
3.6
10
9.641
ABC
V
3.3
9
9.514
FOX
So You Think You Can Dance
2.6
7
6.626
CW
90210
1.1
3
2.123
tvbythenumbers.com/2009/11/18/tv-ratings-tuesday-melrose-place-gets-locklear-ratings-bump-v-keeps-falling/33887