(no subject)
Interesting story at work today:
Recruiting at the Census Bureau is picking up, and I've been pretty heavily involved in planning for it. (We have weekly recruiting goals not only for the office as a whole, but for each of the 193 census tracts in the Salt Lake area.) Unfortunately, we're now expected to deliver new applicants a few weeks before they allocate us funds to put actual recruiters out in the field.
So we're left to mount a media campaign on a shoestring budget. I've already posted and updated on the state's job-service site, and got messages on Craigslist. But we're still getting a lot fewer calls than we'd like. So I've been looking at how we can get public-service announcements in local broadcast media.
Most stations seemed to want me to call their advertising departments, or instead steered me to some online community calendar (which I'm not sure if anyone actually ever reads or looks at.) But one had a promising announcement of a PSA-writing workshop. Today. So I took a long lunch and headed over there this afternoon.
Turns out, there wasn't much workshop involved. A few minutes after I showed up, they led me into the studio, took a glance the draft script I'd been hoping to get suggestions on, and started up the recording equipment. I ended up recording the ad in a single take.
Who knew media stuff was so easy? Now we'll just see if they play the announcement...or if it has any effect.
Recruiting at the Census Bureau is picking up, and I've been pretty heavily involved in planning for it. (We have weekly recruiting goals not only for the office as a whole, but for each of the 193 census tracts in the Salt Lake area.) Unfortunately, we're now expected to deliver new applicants a few weeks before they allocate us funds to put actual recruiters out in the field.
So we're left to mount a media campaign on a shoestring budget. I've already posted and updated on the state's job-service site, and got messages on Craigslist. But we're still getting a lot fewer calls than we'd like. So I've been looking at how we can get public-service announcements in local broadcast media.
Most stations seemed to want me to call their advertising departments, or instead steered me to some online community calendar (which I'm not sure if anyone actually ever reads or looks at.) But one had a promising announcement of a PSA-writing workshop. Today. So I took a long lunch and headed over there this afternoon.
Turns out, there wasn't much workshop involved. A few minutes after I showed up, they led me into the studio, took a glance the draft script I'd been hoping to get suggestions on, and started up the recording equipment. I ended up recording the ad in a single take.
Who knew media stuff was so easy? Now we'll just see if they play the announcement...or if it has any effect.