All our images have alt tags, ALL of them (i know this, because I did the migration by hand (with the assistance of
battblush for a month).
Our website is between level 1 and level 2 compliant for accessibility, and i believe there will be someone strategising to improve that further.
Me personally? I'm happy with the text headers - but there's been some prodding by others pointing out that its not consistent with the rest of the 'corporate brand look and feel' (what a bunch of wank words).
Also, the 2 sites I'm working on, are authorities, and are linked back from other regional sites that are also more minor authorities, so credibility in that sense isn't a problem, not to mention we're linked back from the National site, also helpful, not to mention any of the industry partners, i'm pretty sure, linking back to us is a requirement.
Plus, the site is text and keyword rich - not random text, its text based on the destinations, the highlights, the itineraries, the hot spots, regional locations, attractions and unique aspects of WA, so the keywords are not a problem.
Metadata for the travel/consumer site, also not a problem - not done yet, but the provision is there and the business just needs to actually put the data in, thankfully not my job. Corporate site, that's a little more interesting - there's no site owner, so no clear voice and i don't think its done yet. Having said that, the corporate site, there's less interest in its SEO applications, its a wa.gov.au site, and not the shiny crown jewel that the new wa.com is intended to be.
It's not something i personally need to source an answer for, or worry about. It came up in the meeting, there was comments on still no answer yet, and I thought it seemed logical to ask, however there was reasonable amounts of well meaning mockage - i just felt that if i was going to be laughed at, i'd investigate a little...
This isn't the first, nor the last thing they'll be stupid about - there's no 'Hedgehog principle' applied herein.
Thanks for all the suggestions and input everyone - I appreciate it, and now see that no matter which way you look its a messy issue, and one that I'm personally glad I don't have to solve - though if i did - TEXT! :)