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rwx March 2 2007, 22:03:29 UTC
The "I'm" campaign is the apostrophe finally sticking it to bob the angry flower.

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flwyd March 2 2007, 22:41:18 UTC
All of the uses of "i'm" on that page are in lower case, but I don't see anything stating that messages starting with "I'm" will not donate to charity. I hope Microsoft isn't funding nonprofits at the expense of proper capitalization.

For that matter, it's not clear if you have to start a conversation with "i'm" the word (but not MS Word) or "i'm" the program.

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wisn March 2 2007, 22:50:56 UTC
Remember the 'Good Times' virus, and how the idea of mail clients treating any incoming message as an executable was purely something to bait newbies with? Oh, how we laughed.

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magpiebofh March 5 2007, 21:56:57 UTC
From the FAQ:

Q: How much money goes to the organization from each conversation?

A: Although the donation amount from each user is small, the power of the Windows Live Messenger network makes this donation significant. For competitive reasons, we can't share the per-conversation amount of advertising revenue that we will contribute, but every new conversation you have will lead to money being donated to the cause you select. Each organization is guaranteed a minimum of $100,000 for its involvement.

Also, "OMG! There's no cap on how much we'll donate! The sky's the limit!"

So the amount per conversation is probably fractions of a cent, and the $100,000 minimum isn't likely to be exceeded by much for most of these causes.

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