[TRANS] 111213 Park Yoochun Signs Another Solo CF Contract; Ad Lovecalls “At Least Once A Day"
JYJ Park Yoochun receives much attention because of his great achievements in the Advertising world.
Park Yoochun, who is active as an advertisement model in the drinks, games, IT, fashion clothings advertising world, has signed on to model a ramen advertisement this time.
This year, Park Yoochun has already clinched 4 solo advertisements, and have also endorsed clothings and pharmaceutical brands as a member of JYJ, proving to become the most valuable blue chip in the advertising world.
A representative from Park Yoochun’s agency revealed, “Advertising enquiries has been flooding in, and including advertisement requests that clashes with the existing advertisements, at least 1 to 2 advertisement requests comes in daily.”
He continued, “Besides dramas and performances, it is hard to see him on variety programs; perhaps the reason why his value is increasing.”
A representative from an advertising agency explained the popularity of Park Yoochun with advertisers, “He gave the mass audience a reliable image through dramas, and his dandy roles portrayed a handsome and affable feel, hence being able to gain the support of advertisers.” He continued, “As a member of Hallyu star JYJ with active fans, it causes a direct impact on the sales of advertising products, hence it is expected that Park Yoochun’s popularity with the advertisers will continue on.”
In actual fact, the reason behind Park Yoochun clinching advertising endorsements is due to his gentle and warm image, and the speeding up of promotions have produced obvious increases in sales, proving the results of the Park Yoochun effect.
Source: [tvdaily]
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