perhaps it's a virulent meme? That's closer, at least.
(I particularly like the latin source of 'virulent', virulentus, which according to wikipedia means "a poisoned wound" or "full of poison".)
Actually, as I understand it, brainwashing is more like a full course of memetic anti-biotics, clearing you of all flora, good and bad, and then infecting you with the chosen meme, when the field is fertile yet free of competition.
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(I particularly like the latin source of 'virulent', virulentus, which according to wikipedia means "a poisoned wound" or "full of poison".)
Actually, as I understand it, brainwashing is more like a full course of memetic anti-biotics, clearing you of all flora, good and bad, and then infecting you with the chosen meme, when the field is fertile yet free of competition.
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Step 1: brain washings
Step 2: ?
Step 3: awesome!
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