Jan 06, 2011 09:10
Weird resolution, huh? I interviewed for three jobs in the past year and didn't get any of them. Yeah yeah the economy is rough, there are so many people out there looking for jobs that you have to be EXACTLY what they're looking for to have a hope. Also, I really suck at interviewing. No, really, I do. I get nervous and then I babble and just talk while I'm trying to think of something to say. And I think I come across as flighty or something.
Anyway, this latest rejection was pretty disappointing. It was work I was actually excited about and only 15 hours a week, which is just about what I need. I *think* they really wanted someone with grant-writing experience since that's their major funding source. And I just haven't done a lot of that. Of course I could learn it, but there were five other people interviewing and it's likely that at least one of them had lots of grant writing experience.
The question is, why do I keep trying to get a job? Why not just focus on marketing my practice and building a clientele? Here's what I think: I know NOTHING about marketing. I am clueless. I don't even know where to start and so I feel paralyzed. I don't know what to do so I do nothing. I have one family that I've been seeing for a few months and now I have a second Education Consulting client coming (those are one-time sessions not on-going like the parent coaching). Even with all the press I've gotten that's all the clients I have. But there's another article coming out in a local Kids Magazine which will mention me so maybe I'll get some traffic from that.
The good news is that I broke even at the end of last year! I earned back all the money I spent on the workshops, continuing education and materials for my office. I even made a teeny bit of profit. Of course if I had to pay for childcare I wouldn't have come close but thanks to Grammy I don't have to factor in that expense.
So maybe my next step is to buy a book about marketing a practice?