About bloody time. I hope Barnes & Noble follows suite. I prefer, for a variety of reasons, B&N ebooks and their Nook over Amazon's format and the Kindles. My problem is that I have an old Nook tablet, theoretically I can root it and it will run a version of Android, but I don't know if it'll be a late enough version to access Google's Play store and the Kindle app. B&N is going to be announcing two new Nooks soon, so I may need to buy a new tablet in the not distant future.
http://www.pcpro.co.uk/news/383932/amazon-kindle-matchbook-bundles-ebooks-with-print-purchases